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Social media for aesthetic clinics

Social media agency for aesthetic clinics.

Dolly Social is a psychology-led social media agency focused on health and wellness. That includes aesthetic clinics. We build aesthetic clinics into the recognised authority in their field, so the right clients find you, trust you and book.

Aesthetic clinics at work
The real problem

Why aesthetic clinics struggle to convert on social.

Your future client is asking one quiet question. Will I look natural or overdone and can I trust the person holding the needle.

UK rules ban advertising prescription injectables to the public, so most clinics either break them or go quiet. Pretty posts do not answer that question. Content built around how people decide does. That is how we build you into the authority your field trusts.

We did this for a beauty training academy, taking it from walk-ins to fully booked 14 to 30 days ahead and rated one of the best in the Home Counties.

Your a recognised accreditation register or a recognised practitioner register registration and your prescriber relationship are the trust signals patients look for, yet they rarely make the feed. We put them front and centre.

The service ladder

One strategy. Two ways to run it.

Built for aesthetic clinics. You choose how involved you stay.

i

Ongoing Social Media Management

The full retainer. Strategy, captions, scripts, graphics, video, scheduling, community and reporting. You approve. We deliver. You get your time back.

ii

Consultancy, Strategy & Team Training

Decision mapping, content direction and team training so your in-house team can execute social media with structure and consistency. We build the system, they run it.

Questions

What aesthetic clinics ask us.

Can you make my business the go-to name in my field?
Yes. That is the whole point of how we work. We build aesthetic clinics into the expert clients search for by name and trust on sight, with content designed around how people decide. We have done it for a child sleep psychologist, a beauty school and a nutritionist.
Do you understand the advertising rules for aesthetic clinics?
Yes. Botulinum toxin is a prescription-only medicine, so it cannot be advertised to the public in the UK and we build content around that limit. Your a recognised accreditation register registration is accredited by the Professional Standards Authority and your a recognised practitioner register listing is a strong signal we lead with. We also track the licensing scheme for England, confirmed by the government in 2025 but not yet in force.
How much does social media management cost for an aesthetic clinic?
Aesthetic clinic retainers are priced bespoke around your treatments, platforms and goals. Book a free 30-minute call for a figure that fits your clinic.
Do you understand the advertising rules for aesthetic clinics?
Yes. We know you cannot advertise prescription injectables such as botulinum toxin to the public in the UK and we build content that grows trust and bookings while staying inside the rules.
Which platforms work best for aesthetic clinics?
Instagram and TikTok, where results and trust are shown visually. We build content that earns confidence without crossing the advertising line.
Book a call

Let us bring you the right clients.

Book a free 30-minute discovery call. We will show you where your social is getting stuck and tell you honestly if we are the right fit. No pitch. No pressure.

Tell us where you are stuck.

We reply within one working day. Your details are never shared.

Got it. Talk very soon.

We will be in touch within one working day.